To celebrate Bath & Body Works 35th birthday, we added a little mystery to the mix! Inspired by the blind box trend, we created custom foil “Mystery Pouches”—each one hiding one of five exclusive enamel pins, tucked inside on a themed backer card. Every pin celebrated a special milestone in the brand’s journey, making them as fun to open as they were to collect.

We were honored to partner with the Pelotonia Merchandising Team to create a series of “Mile Club” enamel pins—each one representing the different distances ridden during the annual Pelotonia event. From first-timers to 190 mile riders, these pins were designed to celebrate every milestone and every mile pedaled toward One Goal: End Cancer.

Meaningful, collectible, and created to honor the riders who give it their all.

Maple Street Workshop approached Bella Lu Designs to explore a cohesive branded merchandise program that matched their maker-driven, heritage aesthetic. They wanted accessories that felt intentional, durable, and at home in a workshop, studio, or lifestyle retail setting. Bella Lu Designs developed a headwear, sock, and patch concept focused on quality materials, understated branding, and a consistent visual system that extends the brand across categories without feeling overbranded.

As longtime fans of both running and island vibes, we couldn’t resist creating a custom enamel pin for the annual Margaritaville Run in Orlando. Mounted on a tropical-themed backer card, this sunny little keepsake celebrates the fun of the race—while supporting an even better cause: Give Kids the World.  Fins up!

We partnered with OhioHealth to support their “Best Buddies” Associate engagement campaign. Based on insights from their Gallup survey, they found that Associates with close friendships at work often stayed longer with the company. To celebrate connection and community, we created a custom shoe charm—distributed alongside their annual “Treat Your Feet” shoe giveaway—to encourage all 35,000 Associates to share one with a work friend. We also produced print collateral and coordinated shipment to over 130 OhioHealth locations.

One of the city’s brightest gems, the Columbus Metropolitan Library, asked us to whip up the ultimate book lover’s accessory—a custom tote for their annual Book Festival. Stylish, sturdy, and ready to carry your next great read!

We partnered with 21c Museum Hotels to create a custom enamel pin in support of their Pride campaign. Their iconic penguin mascot was reimagined in a Pride-inspired palette, turning a beloved brand symbol into a small but meaningful celebration of identity, inclusion, and self-expression. A wearable reminder that art — and belonging — are for everyone.

Pelotonia is an annual bike ride in Columbus, Ohio dedicated to funding life-saving cancer research at Solve Cancer Center. We’ve proudly participated for 15 years, raising over $40,000 toward One Goal: to end cancer. These custom PVC luggage tags were created as heartfelt thank-you gifts for our 2024 campaign donors.

Wander & Wharf Coastal Goods sought out Bella Lu Designs to concept a retail-ready assortment inspired by coastal travel, harbor culture, and destination retail. They wanted accessories that felt collected rather than promotional—perfect for seaside shops, marinas, and travel-focused retailers. Bella Lu Designs developed headwear and accessory concepts featuring woven patches, nautical iconography, and a soft, worn-in palette to translate the brand story into giftable, high-quality merchandise.

Seaside, Florida is one of our all-time favorite getaway spots—between the sugar-white sand, emerald waters, and picture-perfect charm, it’s the kind of place that keeps calling you back. To celebrate Seaside’s 45th anniversary, we created a custom enamel pin on a coordinating backer card—our little love letter to this coastal gem.

Perfect for beach bags, denim jackets, or just dreaming of your next 30A escape. 🌊

We’ve been lacing up for the New Albany Walking Classic for nearly 20 years, so creating a pin for its 20th anniversary felt extra special! Hosted by Healthy New Albany, this inspiring nonprofit champions wellness and community through every step. We designed this commemorative enamel pin to celebrate two decades of movement, motivation, and healthy living—right here in our own backyard.

Here’s to 20 years of steps, smiles, and one incredible stride toward well-being!

When our favorite bagel spot, The Lox, wanted something as fresh as their everything bagels, we cooked up hard enamel pins and keychains featuring their logo. Now available in their Short North shop in Columbus, these goodies are the perfect way to show your bagel love. Haven’t tried The Lox yet? Go ahead—bump it to the top of your must-visit list!

The Berwick has been serving up Italian favorites in Columbus for over 50 years—and now their chefs are serving looks, too! We designed custom embroidered patches for their hats, jackets and aprons, giving their kitchen crew a dash of style with a personal twist.

Our favorite neighborhood hangout for over 20 years, Rusty Bucket Restaurant & Tavern holds a special place in our hearts. So we were thrilled to turn their iconic logo into a hard enamel pin—designed for their team to wear with pride while serving up great food and friendly vibes.