Our Products
We are a diversified product development agency that offers a unique take on branded merchandise
Custom Designs
Your Vision. Our Craft. One-of-a-Kind
Bringing Your Ideas to Life
We love bringing ideas to life—whether it’s pins, bag charms, market totes or something totally unique. Here are a few of our favorite custom projects and the amazing clients we’ve created them with.
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About Bella Lu Designs
Bella Lu Designs is a full-service product development company specializing in both hardlines and softlines, offering custom items such as apparel, enamel pins, keychains, lanyards, luggage tags, shoe charms, race medals, and more.
Founded from a deep passion for creating meaningful and beautiful products, we are inspired by its namesake—Bella Lu, our beloved blind cat whose resilience and curiosity symbolize the brand’s ethos. With a thoughtful, end-to-end approach, Bella Lu Designs emphasizes creativity, quality, sustainability, and meticulous craftsmanship to deliver products that bring joy and value to everyday life.